Adobe stories
Adobe enhances Illustrator, Photoshop with AI-driven features
3 days ago
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ai
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martech
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photoshop
Adobe unveils major updates for Illustrator and Photoshop, enhancing productivity and creativity with new AI-powered tools like Generative Shape Fill and Generate Image.
Campaign management software market to reach $10.2B by 2034
4 days ago
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crm
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data analytics
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digital transformation
The global campaign management software market is set to soar to USD$4.8 billion by 2024 and may reach USD$10.2 billion by 2034, driven by AI and cloud innovations.
Adobe reveals USD $14.2 billion online sales during Prime Day
Last week
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data analytics
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martech
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bnpl
Adobe reports a record USD $14.2 billion in Amazon Prime Day sales for US retailers, an 11% YoY increase, driven by a surge in mobile shopping and steep discounts.
Adobe forecasts USD $14 billion online spend for Prime Day
Last week
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data analytics
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martech
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bnpl
Adobe projects a record-breaking USD $14 billion online spend for Prime Day, driven by significant discounts, mobile shopping, and BNPL services.
Adobe report: APJ leads in GenAI adoption over US and Europe
This month
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martech
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ai
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investment
Adobe's latest report reveals the Asia Pacific and Japan region leads in generative AI adoption, outpacing the US and Europe with a 65% implementation rate.
Freshworks appoints Ian Tickle as VP for Europe expansion
This month
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martech
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adobe
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oracle
Freshworks has named Ian Tickle as Senior VP and General Manager for Europe, tasking him with driving the company’s expansion across the continent.
Adobe appoints Keith Eadie as APAC General Manager
This month
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data analytics
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martech
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ai
Adobe has named Keith Eadie as the new General Manager for the Asia Pacific region, strengthening efforts to boost customer experience and regional growth.
Techcombank unveils AI-driven innovations to enhance customer experience
This month
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digital transformation
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hyperscale
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public cloud
Techcombank has unveiled AI-driven innovations aiming to elevate customer experience and position itself as a leader in Vietnam's banking sector.
Adobe launches Content Hub integrated with Experience Manager
Last month
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ecm
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martech
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cms
Adobe unveils Adobe Content Hub with Adobe Experience Manager Assets integration, promising enhanced asset management, optimisation, and generative AI capabilities for brands.
WE Communications appoints new international leadership team
Last month
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martech
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adobe
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growth
WE Communications strengthens international leadership, appointing Nichole Provatas as EVP, International Head of Integrated Marketing, and Brian Keenan as EVP, International Head of Insights and Analytics.
Adobe & TikTok partner to streamline content creation
Last month
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martech
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content creation
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adobe
Adobe and TikTok unveil an exclusive integration at Cannes Lions, blending TikTok's Commercial Music Library with Adobe Express to streamline content creation for brands.
Adobe reveals groundbreaking AI in Acrobat for enhanced PDFs
Last month
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devops
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ecm
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martech
Adobe unveils AI-powered tools in Acrobat from 18 June 2024, enabling users to create and edit images within PDFs using text prompts via Adobe Firefly.
Clari appoints Claire Darling as new CMO to drive growth
Last month
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martech
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it automation
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adobe
Clari appoints Claire Darling as new CMO; leveraging her expertise to drive growth and solidify its position as a leader in AI-powered revenue technology.
Australians sceptical about digital content reliability says study
Last month
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martech
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ai
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adobe
Adobe's latest study reveals 77% of ANZ consumers struggle to verify online content's trustworthiness, impacting media consumption and election integrity.
Adobe introduces AEP AI Assistant to boost enterprise productivity
Last month
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martech
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cx
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data privacy
Adobe has launched the AEP AI Assistant, offering generative AI capabilities to enhance productivity in enterprise software applications, with broad integration across Adobe Experience Cloud.
HackerOne launches PartnerOne for expanded cybersecurity access
Last month
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devops
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martech
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apm
HackerOne unveils PartnerOne, a new partner program, to simplify access to its human-powered security solutions, enhancing collaboration and revenue opportunities.
US consumers spend USD $331.6 billion online in first quarter 2024
Thu, 30th May 2024
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data analytics
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fintechs
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martech
US consumers spent USD $331.6 billion online in Q1 2024, with groceries, electronics, and apparel driving growth, Adobe Analytics reveals.
Deloitte Digital wins top prize at Adobe ANZ Partner Awards
Wed, 29th May 2024
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digital transformation
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martech
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adobe
Deloitte Digital clinches top honour at Adobe ANZ Partner Awards 2024 for stellar performance and innovation. Datacom and Anchora also receive accolades.
IBM unveils major Watson, AI & open source innovations
Thu, 23rd May 2024
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firewalls
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hyperscale
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public cloud
At IBM's annual THINK conference, major updates to the watsonx platform were announced, including new open-source AI models, tools, and data capabilities, set to redefine enterprise AI.
Adobe’s new AI features enhance Lightroom & Adobe Express
Wed, 22nd May 2024
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ai
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martech
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adobe acrobat
Adobe unveils major updates to Lightroom and Adobe Express, introducing AI-driven features powered by Firefly to enhance editing and speed up workflows.