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Adobe stories

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Adobe partners with luxury brands retailer Prada Group
Last week
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cx
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retail
Adobe says this partnership will enable real-time personalisation and increase revenue to elevate the luxury group's customer experiences.
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Adobe Experience Manager has new capabilities for 2023
Last week
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ai
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martech
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creative technologies
Adobe has unveiled new features for Adobe Experience Manager (AEM), including next-gen features that make content development and publishing easier and faster.
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General Motors to utilise Adobe's Experience Cloud
Last week
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cdp
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general motors
General Motors (GM) will use Adobe’s Experience Cloud to deliver one-to-one personalised interactions at scale for millions of its customers.
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Adobe brings generative AI capabilities to its Experience Cloud
Last week
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ai
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innovation
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Adobe says Sensei GenAI will act as a co-pilot to help marketers and other customer experience teams increase their productivity.
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Adobe unveils Real-Time Customer Data Platform innovations
Last week
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cx
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Adobe's latest innovations are designed to enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalisation.
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Adobe and NVIDIA extend partnership to develop generative AI
Last week
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marketing
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adobe
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nvidia
Adobe and NVIDIA, longstanding R&D partners, announced a new partnership to unlock the power of generative AI to further advance creative workflows.
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Adobe Express presents enterprises with new opportunities for creativity
Last week
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cx
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creative technologies
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The new Adobe Express offering is purpose-built for enterprises, enabling even the most decentralised organisations to streamline and accelerate content development.
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Adobe announces new Product Analytics in Experience Cloud
Last week
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data analytics
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adobe
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adobe experience cloud
The new application reimagines the product analytics category by unifying customer journey insights across marketing and product.
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Adobe unveils Firefly, a family of creative generative AI
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it automation
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photoshop
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adobe
Adobe launches the beta version of Firefly, which will be integrated directly into Creative Cloud, Document Cloud, Experience Cloud and Adobe Express workflows.
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Adobe unveils world’s first content supply chain solution
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workflow automation
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cx
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adobe
Connecting Adobe Experience Cloud with Adobe Creative Cloud, the end-to-end solution, empowers brands to plan, produce, and deliver more content in less time.
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Accenture, Adobe unlock content supply chain value
Last week
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marketing
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adobe
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accenture
"Content fuels the digital economy and together Adobe and Accenture are equipping brands to build high-performing content supply chains."
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APAC organisations aren't preparing for a cookieless future - report
Last month
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cdp
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marketing
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adobe
"Companies that aren't diversifying their strategies are leaving money on the table today, and hurting their chances of gaining competitive advantages in the future."
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IWD 2023: Paving the way for the next generation of female leaders
Last month
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adobe
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leadership
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While the proportion of women working across STEM-qualified industries has increased since 2016, in Australia, less than a quarter of all STEM graduates are female.
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Adobe reveals findings from its latest Digital Trends Report
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customers
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marketing
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adobe
The global survey of more than 9,000 executives, practitioners, and agency employees also explores the technology investments and strategies that set industry leaders apart.
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Brands investing in content creation and workflow improvements
Fri, 10th Feb 2023
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adobe
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branding
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content creation
Brands across APAC are enhancing their existing marketing processes and technologies to make the most of their investments.
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Anchora becomes first APAC company to use new Adobe offering
Tue, 13th Dec 2022
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cloud services
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martech
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it automation
Marketing technology consultancy, Anchora, has become the first company in Asia Pacific to use the brand new Adobe Journey Optimiser (AJO).
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Techcombank partners with Adobe to hyper-personalize banking
Fri, 25th Nov 2022
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partner programmes
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digital transformation
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cloud banking solutions
Techcombank's partnership with Adobe will make it the first bank in Vietnam to deliver hyper-personalized banking experiences to customers in real-time.
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M-Files announces enhanced integration with Adobe Acrobat Sign
Thu, 24th Nov 2022
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adobe
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adobe acrobat
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integration
"Our improved integration with Adobe provides customers with the end-to-end document management automation and integrated electronic signature capabilities."
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Exclusive - Adobe recognised as approved supplier for NZ government agencies
Thu, 24th Nov 2022
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managed services
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gdpr
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adobe
Adobe has announced it has been recognised as an approved supplier to registered New Zealand government agencies.
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Teaming with Wix and introducing the Adobe Express Embed SDK
Fri, 21st Oct 2022
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creative technologies
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martech
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animation
Wix users can use the Wix Media Manager to polish their images for their web pages and, through integration with Adobe Express
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Adobe empowers creators and brands with Substance 3D updates
Thu, 20th Oct 2022
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martech
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creative technologies
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metaverse
"At Adobe, our mission is to support creatives and brands as they transition into new mediums, including immersive experiences."
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Bringing the next wave of Artificial Intelligence to Creative Cloud
Thu, 20th Oct 2022
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martech
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ai
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creative technologies
From the launch of Photoshop to the rise of 3D, Adobe has a 40-year history of helping lead the creative community through technological transformations
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Adobe partners with Leica and Nikon to implement content into cameras
Thu, 20th Oct 2022
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creative technologies
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martech
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adobe
This milestone will allow photographers and creators alike to increase trust in their digital work by securely attaching valuable provenance information at the point of capture
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Adobe Creative Cloud adds innovative new AI capabilities
Thu, 20th Oct 2022
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cloud services
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ai
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martech
“Our people-centered approach to building AI to enable creativity is all about infusing intelligence into the products creatives know and love"
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