B2C stories
The Marketing Society has announced its new leadership for its Hong Kong hub, with Natalie Truong as Chair and Hina Wainwright as Vice Chair.
In 2019, StarHub set out to launch an MVNO offering that would offer their customers complete control of their mobile service at their fingertips.
Data-rich generative artificial intelligence will drive modern-day business automation, says Lee Chin Jian, vice president at DAI Magister.
One of the most significant challenges CSPs face is using services sourced from partners to enrich the value they offer their customers.
BigCommerce expands its engineering team and leverages the growing partner ecosystem to equip B2C and B2B merchants with modernised eCommerce experiences.
Global security leader Gallagher appointed Melissa Vidakovic as the new Marketing Director for Americas, bringing tech and software marketing expertise.
Marketers in APAC are navigating a brand new world when it comes to CDPs, according to new research from Forrester.
FedEx launches Picture Proof of Delivery service in Asia Pacific, starting in New Zealand, providing customers with delivery location photos.
This partnership supports both Zai and CurrencyFair's product suite, with better coverage across the global payments ecosystem.
commercetools has been named a Leader in The Forrester Wave: B2B Commerce Solutions, Q2 2022 report, receiving the highest scores possible in 10 criteria.
BigCommerce has been named a Strong Performer by Forrester Research in both the Forrester Wave: B2C and B2B Commerce Solutions reports.
PNY strengthens its presence in Australia and New Zealand with a new distribution partnership with DSTech for their PNY and HP USB and memory card ranges.
Infosys unveils Equinox, an omnichannel platform for personalised commerce experiences, targeting both B2B and B2C buyers.
The COVID-19 pandemic will have long-term impacts on digital commerce, with contactless commerce and live commerce to become the norm, according to Gartner.
Thanks to the acquisition of the Magneto platform, Adobe is the only vendor to have achieved a rating of 3+ out of 5 in all criteria in both Waves.
Adobe's Magento cements lead in eCom; $155bn sales annually with vast partner network, new AI and cloud updates.
Taking a look at how speech analytics technologies can be used in the contact centre to improve customer service and B2C interactions.
IoT adoption set to soar in next decade, with 30% of consumers planning to purchase an in-home device in next 2 years.
Twilio's annual customer engagement report finds customer engagement investments increase brands' resilience by boosting revenue and improving customer loyalty.
Australian telco Swoop has appointed new senior hires including Samantha Seci as marketing GM and David Michaels as sales & marketing head.
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