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Customer data stories

Backbase buys Kasisto to bolster banking AI platform
Software-as-a-Service

Backbase buys Kasisto to bolster banking AI platform

Banks could gain a single AI system for customer requests, as Backbase folds Kasisto's tools into its software and boosts its US reach.

By Karen Joy Bacudo • 3 min read • Last month
NCC Group backs CREST AI Charter for cyber security
Data Protection

NCC Group backs CREST AI Charter for cyber security

Customers may see clearer safeguards as cyber security firms adopt AI, with NCC Group joining a charter setting standards for oversight and transparency.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Your marketing problem isn't data overload, it's inaction
Digital Transformation

Your marketing problem isn't data overload, it's inaction

Most marketers still miss growth because insights rarely turn into timely action, leaving customer decisions slow and fragmented.

By Bridget Perry • 6 min read • Last month
UiPath assisting One NZ on journey to become AI leaders
Digital Transformation

UiPath assisting One NZ on journey to become AI leaders

Strict controls are now central to One NZ's AI push as it guards customer data and avoids costly errors in billing and finance.

By David Shilovsky • 6 min read • Last month
Marketplacer joins Snowflake programme for marketplace data
Data Analytics

Marketplacer joins Snowflake programme for marketplace data

Retailers can tap seller and customer data without duplicating systems after Marketplacer expanded its integration with Snowflake's AI Data Cloud.

By Mark Tarre • 3 min read • Last month
Maestra passes 100 clients with embedded marketer model
Software-as-a-Service

Maestra passes 100 clients with embedded marketer model

Brands under pressure to simplify marketing operations are turning to Maestra's embedded marketer model, as annual recurring revenue nears USD $5 million.

By Regine Laguilles • 4 min read • Last month
Dun & Bradstreet puts business graph into Amazon Quick
Software-as-a-Service

Dun & Bradstreet puts business graph into Amazon Quick

Sales, finance and compliance teams can now query verified company records in Amazon Quick, helping them assess risk and target prospects faster.

By Mark Tarre • 3 min read • Last month
Lumera completes major Nordea Liv Norway migration
Software-as-a-Service

Lumera completes major Nordea Liv Norway migration

The insurer has moved more than 58 million transactions, 70,000 contracts and 163,000 investment accounts to a new cloud platform.

By Karen Joy Bacudo • 3 min read • Last month
When Agents act on bad data, the damage is automatic
Digital Transformation

When Agents act on bad data, the damage is automatic

Bad contact records can send autonomous AI workflows off course, with errors compounding across thousands of customer actions at once.

By Bobby Joseph • 6 min read • Last month
LiveRamp launches partner scheme for AI marketing agents
Marketing Technologies

LiveRamp launches partner scheme for AI marketing agents

Marketers can now test partner-built AI tools inside LiveRamp, as the limited pilot aims to streamline planning, measurement and activation.

By Mark Tarre • 4 min read • Last month

Stories from Other Regions

Customer data stories

BKN301 launches AI-native bank orchestrator for banks
Data Protection

BKN301 launches AI-native bank orchestrator for banks

Banks face mounting pressure to keep AI, customer data and audit trails inside their own systems as regulatory scrutiny tightens.

By Karen Joy Bacudo • 4 min read • Last month
Meta invests USD $1 billion in CRED as Shah steps back
Data Protection

Meta invests USD $1 billion in CRED as Shah steps back

The Indian fintech group is poised to use fresh capital and a new interim chief executive officer as it prepares for a possible public listing.

By Karen Joy Bacudo • 4 min read • Last month
AI tools reshape US consumer loyalty, Amperity says
Data Protection

AI tools reshape US consumer loyalty, Amperity says

As AI recommendations shape shopping, 63% of US consumers say they would switch brands for a better offer, Amperity found.

By Sean Mitchell • 3 min read • Last month
Adobe signs five-year RACQ AI partnership with Deloitte
Software-as-a-Service

Adobe signs five-year RACQ AI partnership with Deloitte

RACQ's member services will be reshaped by Adobe's AI tools under a five-year deal that also gives Deloitte Digital implementation control.

By Sean Mitchell • 4 min read • Last month
Canon Business Services launches AI security advisory
Data Protection

Canon Business Services launches AI security advisory

Australian businesses risk data leaks and governance gaps as staff adopt AI tools faster than employers can set rules and training.

By Sean Mitchell • 4 min read • Last month
Before you hit send: The growing role of email verification in compliance
Data Protection

Before you hit send: The growing role of email verification in compliance

Cleaner lists can cut bounces, protect sender reputation and help marketers meet GDPR and CAN-SPAM obligations before campaigns go out.

By Edmund Ng • 6 min read • Last month
Paytronix says geofencing drives new convenience revenue
Data Analytics

Paytronix says geofencing drives new convenience revenue

Most geofenced food sales are additive revenue, with convenience stores also seeing bigger baskets and more frequent visits from app users.

By Sean Mitchell • 4 min read • Last month
Tottenham signs TCS in digital transformation deal
Customer Relationship Management

Tottenham signs TCS in digital transformation deal

Fans will see changes across ticketing, content and security as the Premier League club hands its digital overhaul to Tata Consultancy Services.

By Sean Mitchell • 4 min read • Last month