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Digital Media stories

OpenX rebrands as The Intelligent SSP to cut ad complexity
Marketing Technologies

OpenX rebrands as The Intelligent SSP to cut ad complexity

The overhaul is meant to help buyers and publishers navigate adtech as AI-driven buying makes transparency and data quality more pressing.

By Joseph Gabriel Lagonsin • 3 min read • Last month
Prophet guide tackles marketers' measurement blind spots
Data Analytics

Prophet guide tackles marketers' measurement blind spots

Marketers under pressure to prove commercial impact get a new toolkit as Prophet says attribution dashboards miss much of brand activity’s effect.

By Catherine Knowles • 4 min read • Last month
Ion in early talks with Meta & Alphabet over video tech
Physical Security

Ion in early talks with Meta & Alphabet over video tech

Interest from major tech groups could open new uses for Ion's patented video system as AI firms seek cheaper ways to handle footage.

By Mark Tarre • 3 min read • Last month
World Cup ad spend at risk from campaign data flaws
Gaming

World Cup ad spend at risk from campaign data flaws

Poor campaign naming could leave advertisers blind on performance, with as much as USD $3.9 billion in World Cup ad spend at risk.

By Sofiah Nichole Salivio • 3 min read • Last month
LoopMe launches Chartboost Direct for app publishers
Gaming

LoopMe launches Chartboost Direct for app publishers

As web traffic falls, the new system aims to help app publishers tap brand budgets directly without changing their ad tech stack.

By Catherine Knowles • 4 min read • Last month
AI bots hit publishers as referral traffic plummets
Marketing Technologies

AI bots hit publishers as referral traffic plummets

Publishers are losing readers and revenue as AI chatbots deliver 96% less referral traffic than Google search, Akamai found.

By Sofiah Nichole Salivio • 4 min read • Last month
Spotify tests Taste Profile for Premium users in NZ
Marketing Technologies

Spotify tests Taste Profile for Premium users in NZ

Premium users in New Zealand can now correct Spotify's reading of their tastes, as the beta feature shapes homepage recommendations.

By Sean Mitchell • 2 min read • Last month
Click Frenzy & Power Retail enter liquidation
Digital Transformation

Click Frenzy & Power Retail enter liquidation

Staff and creditors face uncertainty as both businesses keep trading under external control while receivers assess their future.

By Sean Mitchell • 3 min read • Last month
Android leads subscription app growth as markets shift
Gaming

Android leads subscription app growth as markets shift

Android has become the main growth engine for subscription apps, with paid installs now outnumbering free ones on the platform.

By Shannon Williams • 3 min read • Last month
Meep-morp launches Resolve workflow tool for editors
Robotic Process Automation

Meep-morp launches Resolve workflow tool for editors

Video editors could save time as meep-morp's new Resolve-linked service automates exports, tagging and delivery across channels.

By Kaleah Salmon • 4 min read • Last month
Cloud security day warns of human & identity risks
Storage

Cloud security day warns of human & identity risks

Rising cloud adoption is leaving Australian and New Zealand firms exposed to credential abuse, misconfigurations and costly automated attacks.

By Joseph Gabriel Lagonsin • 7 min read • Wed, 1st Apr 2026
AI Music Still Less Than 1% of Streams, Report Says
Digital Entertainment

AI Music Still Less Than 1% of Streams, Report Says

AI tracks remain under 1% of streams as platforms curb spam and rights holders pivot from lawsuits to licensing synthetic artists.

By Kaleah Salmon • 4 min read • Tue, 24th Mar 2026
Adobe adds custom models to Firefly in public beta
Software-as-a-Service

Adobe adds custom models to Firefly in public beta

Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 20th Mar 2026

Stories from Other Regions

Digital Media stories

Cambridge summit links disinformation to corruption risks
Risk & Compliance

Cambridge summit links disinformation to corruption risks

Researchers at Cambridge say false narratives can prime audiences for exploitation, corruption and wider economic, political and social harm.

By Kaleah Salmon • 3 min read • Last month
JCDecaux wins Western Sydney airport advertising deal
Smart Cities

JCDecaux wins Western Sydney airport advertising deal

The contract secures JCDecaux a long-term digital network at Sydney's new 24-hour airport, set to open for 10 million passengers.

By Joseph Gabriel Lagonsin • 4 min read • Last month
How leadership, people and technology are key for AI adoption across Irish businesses
Network Infrastructure

How leadership, people and technology are key for AI adoption across Irish businesses

Irish firms could miss AI gains unless leaders back clear use cases, staff skills and infrastructure to turn trials into value.

By Mark Hopkins • 5 min read • Last month
AI Personality Awards launch with GBP £67,000 prize
Digital Entertainment

AI Personality Awards launch with GBP £67,000 prize

Virtual creators are moving into a bigger commercial arena as a new awards scheme offers USD $90,000 to the best AI personalities.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 26th Mar 2026
FAST streaming now reaches 27% of European households
Digital Media

FAST streaming now reaches 27% of European households

FAST now reaches over a quarter of European homes as subscription fatigue pushes viewers towards free, ad-supported streaming options.

By Sofiah Nichole Salivio • 3 min read • Wed, 25th Mar 2026