Market research stories
Budget pressure and easier deployment are driving event teams to adopt AI translation, with 66% saying it beats human interpreters.
Rising demand for multilingual meetings is pushing enterprises towards AI tools, with 66% of event professionals rating them better than interpreters.
Bad AI hires are now feeding costly mistakes, with US employers hit far more often than UK counterparts, a survey shows.
Pressure on firms to secure sensitive AI workloads is driving the summit agenda as adoption of confidential computing accelerates, IDC says.
More firms are tying AI spending to measurable results, yet just 7% have established a return on investment, KPMG says.
The member-only hub gives 1,200 global marketing leaders a secure way to query shared insights and case studies as AI reshapes their jobs.
Marketers are getting a new tool as AI answer engines increasingly shape which brands customers see, compare and shortlist first.
Password reuse leaves Australian football fans exposed to wider account theft, despite the country recording the lowest sharing rate in the survey.
Exaba's local cloud storage pitch could give US managed services providers higher margins as it challenges AWS and Azure in a crowded market.
IT teams on Apple fleets can now set rules, spot unsanctioned tools and generate compliance reports as AI use spreads across Macs.
A growing number of younger investors are treating domains as a long-term alternative asset, with .ai and .io drawing the strongest interest.
Most large US enterprises say AI agents are creating unmanaged financial and compliance risks, with many forced to reverse their actions.
Rising ad costs and changing algorithms are leaving many UK firms with little visibility over which digital channels win customers.
Adoption of dedicated LTE and 5G systems is accelerating, with manufacturing still dominant and 5G now taking more than half of new projects.
Last-minute purchases are set to lift UK Father's Day spending to GBP £1.32 billion, with retailers bracing for a surge in courier demand.
Three-quarters of geospatial teams say demand is rising faster than capacity, heightening pressure on staff, systems and decision-making.
Nearly half of US Back-to-School buys are gifts, as Adlook says choices are often fixed weeks before parents reach checkout.
Its US business has grown 35% year on year, prompting Pureprofile to bolster sales leadership as it chases more clients in the market.
Fragmented tools and patching delays are costing IT teams USD $133,000 a year in labour, according to new research.
Clear warranties and return policies may be needed to turn US interest in refurbished gadgets into sales, the survey found.