Opinion stories
AI tools now favour recent, credible coverage over paid media, leaving B2B tech firms with a growing visibility gap in search results.
B2B tech firms are wasting budget on one-off assets as tighter content systems help extend reach, sharpen messaging and improve ROI.
For many B2B firms, a hybrid communications model is cheaper than hiring in-house specialists and offers sharper market insight across Southeast Asia.
Poorly translated expertise is leaving many Southeast Asian B2B tech firms invisible to buyers and weakening shortlist chances.
Poor-quality data is costing organisations nearly USD $13 million a year, making a formal charter crucial for consistent gains and lower risk.
Modernisation is becoming faster and less risky, helping organisations cut maintenance costs, improve security and sustain service delivery.
UK businesses face a growing data security dilemma as US laws can force American tech giants to hand over customer information.
Stolen passwords can still leave companies safe if access controls check device trust, location and context before letting anyone in.
Poor address data can raise fraud losses, trigger compliance failures and slow onboarding, making identity checks less reliable.
Frontline device outages are costing logistics and healthcare teams hours a month, pushing mobility from support tool to data source.
Ransomware and data theft can follow a single click, making verified access and threat containment critical for organisations.
Continuity with legal advisers can speed fundraising, reduce friction and help investors trust that a fast-growth company is well run.
Employees across three countries now face stronger login checks after a two-month rollout replaced email and SMS codes with passkeys and biometrics.
Contact centres are using AI to cut admin, explain demand spikes and help agents, with savings and faster resolutions already visible.
Integrated finance and inventory systems are helping MAAP avoid operational drag as the cycling brand expands across eight countries.
Poorly governed data can quickly turn agentic AI into an operational risk, as autonomous systems begin executing decisions without human confirmation.
Legacy systems are raising costs and slowing claims and quoting, leaving insurers at risk of missing out on AI and growth opportunities.
Poor planning can leave even strong sessions feeling disconnected, while clear coordination helps conferences run smoothly and keep attendees engaged.
Campaigns can be delayed or pulled from air if rights or regulatory checks are missed at the final delivery stage, costing brands money.
Providers face new obligations under 2025 reforms, with prompt feedback handling now central to safer, consumer-centred aged care.