Social commerce Stories - Page 7

Global Stories

Social commerce stories

Five key marketing trends to shape fashion & beauty in 2025

Taboola reveals five marketing trends shaping fashion and beauty in 2025: authenticity, social commerce, inclusivity, AR, and sustainability drive consumer choices.

By Shannon Williams • 4 min read • Thu, 14th Aug 2025

Marketing Technologies

Michelle Whelan joins Komerz as Global Chief Business Officer

Michelle Whelan joins Komerz as Global Chief Business Officer, also investing personally, to drive global sales and marketing growth for challenger brands.

By Jed Nykolle Harme • 3 min read • Wed, 30th Jul 2025

Data Protection

Building digital trust: Why Australian retailers must prioritise EMM

Australian retailers face growing cyber threats; prioritising Enterprise Mobility Management is vital to protect customer data and maintain trust.

By Michael Dyson • 5 min read • Wed, 23rd Jul 2025

Marketing Technologies

Brands boost social commerce spend despite western slow uptake

Despite slower uptake in Western markets, 77% of B2C marketing execs invest in social commerce amid rising global growth and creator-driven shopping trends.

By Shannon Williams • 3 min read • Fri, 11th Jul 2025

Data Analytics

Asia Pacific smart retail market to hit USD $198.16B by 2034

The Asia Pacific smart retail market is set to soar to USD $198.16 billion by 2034, driven by AI, IoT, and rising digital adoption across the region.

By Jed Nykolle Harme • 4 min read • Mon, 7th Jul 2025

Data Analytics

Five key trends reshaping eCommerce marketing for 2025 revealed

Ecommerce marketing is set to evolve in 2025 with five key trends, including AI personalisation, mobile commerce, social media sales, data-driven automation, and SEO advances.

By Shannon Williams • 5 min read • Thu, 3rd Jul 2025

Digital Transformation

APAC Retailers Embrace AI Amid Shifting Consumer Preferences

Over a third of APAC consumers now use AI for shopping, boosting convenience and new brand discoveries, says Adyen's 2025 report.

By Sean Mitchell • 4 min read • Mon, 2nd Jun 2025

Marketing Technologies

Global survey finds marketers see gTLDs as branding boost

A global ICANN survey finds most marketing leaders see strong branding potential in gTLDs, though awareness and cost barriers remain ahead of 2026 application round.

By Jed Nykolle Harme • 4 min read • Wed, 21st May 2025

Crypto

Asian social trends reshape UK social media & influencer scene

Asian social media trends like live shopping and user-generated content are rapidly reshaping the UK influencer scene, Kolsquare reports.

By Shannon Williams • 3 min read • Thu, 15th May 2025

Customer Experience

Retail report: UK consumers prioritise convenient deliveries

The Metapack report reveals that by 2025, 60.1% of UK consumers prioritise delivery convenience, highlighting a shift towards innovative retail strategies.

By Shannon Williams • 2 min read • Fri, 14th Feb 2025

Supply Chain

Data security concerns rise among social commerce users

A new SOTI report highlights rising consumer concerns over data security in social commerce, as 54% would avoid retailers using AI to track purchases.

By Melania Watson • 3 min read • Wed, 29th Jan 2025

Stories from Other Regions

Social commerce stories

Firewalls

SOTI launches built-in VPN to bolster retail mobile security

SOTI has integrated a built-in VPN into its MobiControl platform to enhance mobile data security for retailers amid rising concerns over cyber breaches.

By Melvin Hipolito • 3 min read • Tue, 26th Aug 2025

Customer Experience

UK retailers boost AI leadership for resilience amid tough market

A new study shows 61% of UK retailers now have AI leadership, using technology to boost resilience amid a decade of falling sales and tough competition.

By Kaleah Salmon • 4 min read • Thu, 21st Aug 2025

eCommerce

THG Commerce named TikTok Shop Partner in social retail push

THG Commerce has become an official TikTok Shop Partner, enhancing its social commerce services to help brands sell directly on social media platforms.

By Kaleah Salmon • 3 min read • Mon, 18th Aug 2025

Instagram

Emotional spending boosts local luxury as Brits shun big brands

Shoppers increasingly favour local luxury, with £41 billion spent annually on emotion-driven impulse buys, signalling a shift from big brands to local products.

By Shannon Williams • 3 min read • Thu, 29th May 2025

Marketing Technologies

Marketers predict traditional SEO obsolete by 2026, survey finds

A SALESmanago survey finds 73% of UK, Polish and Italian marketers expect traditional SEO to become obsolete by 2026 amid shifting consumer trends.

By Shannon Williams • 3 min read • Tue, 20th May 2025

Online shopping

Social commerce gains ground in Canada amidst concerns

A recent SOTI report reveals that social commerce is reshaping Canadian retail, with 48% of consumers favouring it, though 74% voice security concerns.

By Shannon Williams • 3 min read • Wed, 2nd Apr 2025

Marketing Technologies

UK ecommerce in 2025: social media & speedy delivery

The UK ecommerce landscape is evolving rapidly, with 60.1% of consumers willing to switch brands for better delivery options, highlighting changing preferences.

By Catherine Knowles • 3 min read • Fri, 14th Feb 2025