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Techcombank's Brand Equity Index has surged by 68% in Q4 2024, now leading Vietnam's banking sector, fuelled by innovative marketing and community engagement.
A new report reveals that influencer marketing is crucial for eCommerce growth in Southeast Asia, significantly impacting consumer behaviour in Singapore.
StarHub and the Singapore Police Force launch a campaign with Scam Masterclasses to combat rising cyber threats, aiming to educate and protect the public.
KOMI Group has announced a remarkable 45% rise in annual turnover, bolstered by a 77% surge in Q4 revenues, as the Manchester-based digital media firm plans US expansion.
A study by Printful reveals YouTube content creation as the world's top side hustle, with a 189% rise in global searches and UK earnings averaging GBP £4,192.
The HoverAir X1 drone boasts impressive autonomous flying features and delivers smooth 2.7K video quality, perfect for novices.
The Google TV Streamer 4K, promises seamless streaming and smart home integration, appealing to both tech enthusiasts and novices alike.
LiveRamp has unveiled new AI capabilities via partnerships with Perplexity and Chalice, aimed at enhancing marketing effectiveness and consumer engagement.
Disney Epic Mickey: Rebrushed on Xbox Series X breathes new life into the 2010 classic with impressive graphics and refined gameplay, despite small flaws.
Threat report shows that within the consumer threat landscape, a popular delivery technique is hiding ransomware payload in pirated content.
YouTube and Amazon dominate the ad landscape, gaining top spots in Kantar's Media Reactions 2024 report, while X, formerly Twitter, faces a major decline.
Proofpoint launches its new Digital Communications Governance solution, promising AI-driven insights and robust compliance for organisations across major digital channels.
Gen's Q2/2024 Threat Report reveals a 46% rise in cyberattacks, emphasising AI-enhanced scams. New Zealand and the UK are notably affected by financial scams.
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen's SSP platform to expand Vevo's programmatic ad capabilities across premium content.
Zoom introduces Zoom Docs, a next-gen collaborative document tool powered by AI to enhance team workflows and reduce repetitive tasks. Available with paid Zoom Workplace licenses.
Malicious ads are becoming hard to spot, warns Avast in its Q1/2024 Threat Report. Even legitimate platforms like YouTube are now targets for sophisticated malvertising schemes.
Generation Z's dining habits reveal a focus on convenience and value, with 42% opting for takeaway on Fridays and 93% trusting friends over influencers, Deliverect finds.
A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.
Rachel Conlan, Global CMO at Binance, will headline AusCryptoCon in Sydney, welcoming 10,000 crypto enthusiasts.