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SK Planet partners with Mocaverse for Web3 experiences

Wed, 27th Nov 2024

SK Planet and Mocaverse have announced a partnership to develop Web3-enabled experiences using Realm SDK and MOCA Coin.

SK Planet, which operates South Korea's largest loyalty programme app OK Cashbag, is collaborating with Animoca Brands to integrate Mocaverse's Realm SDK into their digital ecosystem. This integration aims to onboard SK Planet's 28 million verified users to the Web3 environment.

The partnership will leverage the technological capabilities of Mocaverse, Animoca Brands' platform designed to enhance consumer experiences with a unified login entry point for Web3 interactions. This collaboration will enable SK Planet's users to accumulate, own, and use assets across various ecosystems and applications.

SK Planet will also join the Realm SDK network, which includes partners such as One Football and MyAnimeList, potentially providing access to approximately 250 million monthly active users across these platforms. The partnership will offer various Web3 experiences, including gaming and IP-based products.

Additionally, SK Planet plans to adopt MOCA Coin, the utility currency developed by MOCA Foundation, as a core component of their internet services. MOCA Coin will function as an essential user reward currency for onboarding consumers onto SK Planet services, marking its first foray into cryptocurrency within its platforms.

Kenneth Shek, Project Lead for Mocaverse, commented on the partnership stating, "We are thrilled to have SK Planet, one of the largest conglomerates in South Korea with thousands of merchant partners, joining the Realm Network, sharing unified account, identity, and reputation with millions of users. We anticipate this initiative will accelerate the flywheel of Mocaverse's ecosystem. South Korea is a critical consumer market for Web3 with a rich culture of IP and content, and SK Planet is the best partner we could ask for to kick off our collective mission in the country."

Kim Kyo-soo, Chief Business Officer of SK Planet, added, "Through our close partnership with Animoca Brands and Mocaverse, which aims to expand customer experiences in the Korea market, we will strive to establish ourselves as an effective channel and deliver innovative solutions that resonate with local consumers."

This partnership signifies a strategic step for both companies as they venture further into the Web3 space, aiming to enhance consumer interactions and reward systems through blockchain technology.

Mocaverse is Animoca Brands' flagship project providing a Web3 platform for consumers to participate in and maximize their exposure to Web3 experiences and rewards. SK Planet is a Data & Tech company in South Korea. Operating the country's largest integrated rewards service, OK Cashbag, and the Web3 wallet UPTN Station, SK Planet is at the forefront of integrating technology with user-centric services.

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