CFOtech Asia - Technology news for CFOs & financial decision-makers

User experience (UX) stories

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Adobe adds conversational AI tools to Photoshop, Firefly

Today
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martech
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rpa
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erp
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
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Mozark raises USD $40m to scale AI-era digital testing

Yesterday
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network infrastructure
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devops
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digital transformation
Mozark secures USD $40m Series B to expand its AI-era digital testing platform and deepen global reach across enterprises and governments.
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Elastic says AI search & context now decide customer loyalty

Yesterday
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hybrid cloud
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data analytics
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digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
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Taboola predicts five trends reshaping travel marketing

2 days ago
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data protection
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cx
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martech
Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.
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Origami launches chat-based AI tool for sales leads

Last week
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cx
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martech
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Origami unveils a chat-based AI that builds sales lead lists from plain-English prompts, starting at USD $80 a month on flat pricing.
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Global Day of Unplugging pushes brands to cut noise

Last week
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data protection
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cx
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martech
Global Day of Unplugging puts pressure on brands to dial down digital noise and build more trusted, human and community-led connections.
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Five red flags that suggest your AI content is actually hurting your rankings

Last week
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data analytics
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martech
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genai
Unedited AI content could soon tank your Google rankings; here are five warning signs your pages are hurting rather than helping.
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New BS ISO 21800 aims to simplify online contracts

Last week
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digital transformation
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e-commerce
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social media
New BS ISO 21800 standard aims to cut fine print and make online contracts clearer for consumers across booming UK digital markets.
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Designing for reality: What my non-traditional path taught me about diversity in tech

Last week
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ai
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hybrid & remote work
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healthtech
A technologist's non-traditional path shows why true diversity is now critical to build trustworthy, inclusive AI and products that work in reality.
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Google AI more negative than ChatGPT for brand reputation

Last week
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cx
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martech
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risk & compliance
AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.
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International Women's Day - women, confidence, and the credit gap

Last week
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fintech
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martech
Ahead of International Women's Day, new research exposes how shattered confidence, bias and complexity fuel a stubborn credit gap for women.
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"Be confident, be true' - Farah's advice to women wanting to work in tech

Last week
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opinion
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gender diversity
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gender equality
Farah urges women in tech to own their expertise, stay true to themselves and deliver value to earn respect in male-dominated rooms.
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Why women's influence in tech matters beyond headcount

Last week
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cx
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martech
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ai
International Women's Day in tech must go beyond hiring targets, giving women real power over what gets designed, funded and shipped.
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Criteo becomes first adtech partner for ChatGPT ads

Last week
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cx
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martech
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personalisation
Criteo joins OpenAI's ChatGPT ad pilot as first adtech partner, testing conversational commerce ads across ChatGPT Free and Go in the US.
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Women call for visibility & voice in cybersecurity

Last week
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risk & compliance
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cybersecurity
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recruitment
Women in cybersecurity demand real visibility and inclusion, warning that lack of female voices skews risk, products and leadership decisions.
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Incode hits iBeta Level 3 with passive selfie liveness

Last week
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devops
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biometrics
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fintech
Incode claims first iBeta Level 3 PAD pass for passive selfie liveness on iOS and Android, reporting 0% error rates in testing.
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TCS, Zscaler expand partnership with AI workspace suite

Last week
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firewalls
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digital transformation
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network security
TCS and Zscaler launch an AI-powered zero trust workspace platform blending security, observability and experience analytics for enterprises.
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Building payments that work for everyone: Why diverse teams are the key to secure innovation

Last week
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biometrics
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crypto
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fintech
Diverse, psychologically safe teams are proving crucial to designing secure, seamless payment innovations that reflect real customers' lives.
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Good technology starts with listening to the users, according to UX/UI human-centred designer

Last week
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data analytics
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digital transformation
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martech
A human-centred UX/UI designer says the most powerful tech solutions begin not with code or visuals, but with deep, disciplined listening.
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PropTech must end the invisible admin tax on agents

Last week
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digital transformation
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partner programmes
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rpa
PropTech's biggest threat is not disruption, but an invisible admin tax draining agents' time, equity and long-term career potential.